Representation of Women
These two covers both include a medium long shot of a well toned, beautiful female. However the way these two women are represented varies greatly, largely because of the clothes that they have been styled in and their body positions. On the front of Zoo, the partial nudity is used to draw the eyes of men and entice them into buying the magazine. The woman's body position (sticking out chest, legs spread apart and her hand on her bikini bottoms) is a sexual connotation, as is her facial expression (one eyebrow slightly raised and baring teeth). However on the front of Elle, Jennifer Aniston is used as a symbolism of a sophisticated, attractive and confident woman. This is expressed in her black, leather clothing which is sexy but classy, and the smirk on her face which oozes confidence. Her body pose, again, portrays her as confident without being overly suggestive (as in Zoo).
Representation of Men
The beautiful beach background in 'Men's Vogue' suggests that Tiger Woods is somewhere hot, exotic and expensive, and he looks as though he belongs there/owns it by the way he is sitting. The large smile on his face suggests happiness and contentment. His clothing also looks expensive and the open button shirt gives off a relaxed and confident vibe. He is represented as a rich, confident and happy man, which is what many men may look up to and want to be. There is a large contrast in Q, where a close up of Chris Martin's face portrays him as a joker. His wacky facial expression together with the editing to make it look as though he is about to bite the word 'COLDPLAY'. He is represented as a man who likes to have a laugh and not take anything too seriously - again, this is how many men portray themselves.
