7: Looking back at your preliminary task (school magazine), what do you feel you have learnt in the progression from it to the full product?
AS Media Studies G321 - Foundation Portfolio
By Zara Dorman
Saturday, 19 March 2011
Evaluation Question 6
6: What have you learnt about technologies from the process of constructing this product?
Name of Equipment for Evaluation
Friday, 18 March 2011
Evaluation Question 4
4:Who would be the audience for your media product?
My media product represents people interested in rock music that are either in school, college, sixth form, university, or in a job.
School/sixthform/college– This social group arrives home at the end of the day, logs onto their computer, and listens to either their iTunes playlist of radio stations such as ‘XFM’, whilst doing work or relaxing. They save up money and make time to go to gigs to see bands at the weekend, occasionally on a weekday, and go with other friends who share the same interest. When they come across a rock music magazine, they will be inclined to buy and read it. Some may be regular readers.
University – People who go to university typically go out to enjoy themselves most nights. In this specific social group, people will tend to go out to see various small bands in their area. They may also sit in the library for example, plugged into their headphones listening to their favorite bands. Students interested in rock music at university will also be interested in buying my rock magazine, and may do so whenever they can afford to.
Younger people at work – People who are working are more likely to be able to afford my magazine each week, this is why the target audience age ranges from school age to working age. People working full time may still, on occasion, go to see bands.
Evaluation Question 3
3: What kind of media institution might distribute your media product and why?
I have created a short video to introduce the two main institutions likely to distribute my media product...
I have created a short video to introduce the two main institutions likely to distribute my media product...
The fact that Bauer Media already publishes Kerrang!, Q and Mojo, will probably mean that Bauer Media will not distribute my magazine. This is because these magazines (especially Kerrang! and Mojo), are very similar to mine, and will therefore compete. This will not be beneficial to the institution who might loose sales on their existing magazines.
IPC Media target three social groups, 'men', 'mass market women' and 'upmarket women'. Therefore the institution does not currently aim any of their products at my young target audience. This may mean that it will not be interested in distributing ‘Uproar’, however if they did spot this gap in the market, competition would be minimal.
IPC distribute NME however, which may compete slightly with my magazine. However I feel as though my magazine genre is more rock, and NME is more indie-rock, and this therefore increases the chances that IPC will distribute my magazine. 'Uncut' is also a brand which belongs to IPC, however I feel that the target audience for this magazine it a lot older, and so would not compete with UPROAR. I believe that IPC Media, especially as NME is already very successful and therefore the company is well experienced, would be the best institution to distribute my magazine.
Evaluation Question 2
2: How does your media product represent particular social groups?
My magazine is representative of young people, aged 16 – 25, who enjoy listening to rock music whenever they are able to, go to gigs whenever they can, and buy rock magazines when they can afford them.
This type of social group might typically wear, simple jeans, worn, or skinny, and t-shirts which might represent their favourite bands. They might also wear darker coloured clothing than others. This has been represented in my in my product by the dark clothing that I chose to dress my band in. The band wear mostly black, with the exception of Scott who wears black and red.
Boys might also wear their hair longer than most in this social group shown by the image below.
I have also represented this in my selection of cast as Scott’s hair is fairly long.
Sometimes boys belonging to these social groups might wear eyeliner (‘guyliner’), which has been represented by my band in my rock magazine through Scott and Gary, who both wear eyeliner. Jonathan also wears some eye make up. People in this social group who chose not to wear any make up at all are represented by Stuart, this was done because a lot of boys do not wear it.
Girls are represented in my magazine in a similar way. I chose to put make-up on my model, as in general, most girls wear make up. Often girls in this social group tend to wear thick, black eyeliner, therefore I applied black eye-liner around her eyes to represent this.
In my features article interview, I represented my social group by placing the band in the same one. They are within the age of my target audience and went to school like everybody else. It also discusses how their use of the internet site ‘Youtube’ helped them to become noticed. ‘Youtube’ is widely used, particularly by my target social group, in society today.
Evaluation Question 1
1: In what ways does your media product use, develop or challenge forms and conventions of real media products?
Evaluation Q1
View more presentations from zaradorman.
Tuesday, 15 March 2011
Post Questionnaire
Below is my post questionnaire. I gave candidates a copy of my completed magazine to refer to.
Gender
M/F
Age...............
Looking at my magazine, how many times do you think you would read 'UPROAR' in sixth months?
0
1-5
6-10
11-15
16-20
21+
Do you feel as though the price of the magazine is suitable? If not, please state why, and what you would be prepared to pay.
Yes
No
Reason and price prepared to pay?..........................................................................................
Do the colour schemes used appeal to you?
Red and black yes/no
Yellow and black yes/no
Blue and white yes/no
Which is your favourite feature of my magazine? (Please circle one)
Masthead (title of magazine)
Image on front cover
Layout
Typography (font size and text)
Colour Scheme
Gender
M/F
Age...............
Looking at my magazine, how many times do you think you would read 'UPROAR' in sixth months?
0
1-5
6-10
11-15
16-20
21+
Do you feel as though the price of the magazine is suitable? If not, please state why, and what you would be prepared to pay.
Yes
No
Reason and price prepared to pay?..........................................................................................
Do the colour schemes used appeal to you?
Red and black yes/no
Yellow and black yes/no
Blue and white yes/no
Which is your favourite feature of my magazine? (Please circle one)
Masthead (title of magazine)
Image on front cover
Layout
Typography (font size and text)
Colour Scheme
What aspects of my front cover do you like the most, (i.e. colour scheme, image..) and why?
..........................................................................................................................................................................................................................................................................................................................................................................................
What aspects of my contents page do you like the most and why?
..........................................................................................................................................................................................................................................................................................................................................................................................
What aspects of my features article do you like the most and why?
..........................................................................................................................................................................................................................................................................................................................................................................................
What would you do to improve my magazine?
..........................................................................................................................................................................................................................................................................................................................................................................................
What would you do to improve my magazine?
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